Essential parts of a website

There are 7 essential factors of the website but only the last 3 are directly affecting the position in search Engine Results Page, SERP.

		Repeat business and retention of customers	To get top ranking on search engine result page
1	Site Purpose	Vital	Not a factor
2	Functionality	Very Important	Not a factor
3	Design	Important	Not a factor
4	Content (Quality)	Very Important	Almost negligible
5	Subject popularity (key words)	Very Important	Important
6	Optimization	Not a factor	Vital
7	Backlinks	Not a factor	Vital

The first 4 essentials (Site purpose, Functionality, design and content ) are of utmost importance to your website in order to have repeated business and the retention of customers. Despite their importance, at present time, these first 4 essentials are not being seen by the search engines spiders and are only and solely being assumed to exist by the presence of backlinks.

Search engine "logic" is based on the assumption (often wrong) that inbound links to your website from well respected (high PR) websites is a clear evidence that your website is important, functioning well, have desirable content and therefore deserved high positioning on serp. In the future that may change but for now the search engine have a blind spot and that how you can squeeze yourself to the top of serp.

Get your website in 1st position

The 7 essential parts of a website

How to optimize?
2 types of optimizations
What is a PageRank and how it is related to backlinks optimization
What is a quality link?

What are backlinks?

Backlinks Encyclopedia

How 2 types of optimization

backlinks seo rocket websites to the top?

Power backlinks (PBLs)- are more powerful than non-optimized regular backlinks

What is website PR?

What is natural search engine optimization (SEO)?