Essential parts of a website
|There are 7
essential factors of the website but only the
last 3 are directly affecting the
position in search Engine Results
The first 4 essentials (Site purpose, Functionality, design and content ) are of utmost importance to your website in order to have repeated business and the retention of customers. Despite their importance, at present time, these first 4 essentials are not being seen by the search engines spiders and are only and solely being assumed to exist by the presence of backlinks.
Search engine "logic" is based on the assumption (often wrong) that inbound links to your website from well respected (high PR) websites is a clear evidence that your website is important, functioning well, have desirable content and therefore deserved high positioning on serp. In the future that may change but for now the search engine have a blind spot and that how you can squeeze yourself to the top of serp.
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